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Marketing 101

'Marketing 101' webinar presented by Bryn Ingham, General Manager of Mediaworks Taupo.

MediaWorks Taupo helps local businesses create marketing strategies which support and enhance their brand position to ensure they reach their target audience cost-effectively and extend their strategy. Positioning businesses appropriately to ensure messaging is relevant, appropriate and hits the right tone.

In this ‘Marketing 101’ webinar Bryn will cover how to identify your target market, what affects their plans and buying behaviours, how to stand out against your competitors and highlight how to identify your strengths to ensure you get your advertising message right.

Slides from the webinar are available below

Marketing Strategy Model 2020
Download PDF • 329KB


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